In 2012, It's All About Brand Protection
Once upon a time, a company had little more than its copyrights and trademarks, product safety and the CEO's indiscretions to worry about in regards to the consumer brand protection arena. Today, however, every voice is heard - from the highly paid CEO sitting in his executive boardroom, to the lowliest janitor, who spends his dreary days swabbing out the company's dirty toilets. Both are given equal weight online.

 Rebranding And Your TLD
As the .XXX adult toplevel domain (TLD) continues its rollout, many operators embracing the new arena are considering its impact on brand development; especially when an existing dot-com has already been developed. Thus, the pressing question of 'Should I switch my main site over to .XXX?' is on the front burner for a lot of folks.

 FSC: On Our Plate for 2012
The FSC Board of Directors met in late November to look forward and set FSC goals and action steps for 2012. The board first revisited to FSC's three-year strategic plan - that concludes the end of 2012 - to make sure it was in keeping with its long-term goals. Those goals include improved communication, financial stability and most importantly, success in meeting the needs of our members.

 Building Blocks for 2012
Building a new adult website for the New Year? Perhaps you're looking to refresh a property that no longer produces the revenues it once did, or is facing other challenges? Maybe you are one of the new breed, riding the .XXX wave into the adult industry and want to know where to begin.

 Are You Unfair or Deceptive?
As I mentioned last month, there is a new surge of activity within the banking industry in the name of UDAP. This surge of activity shows that the bank regulators have also been tasked with not only evaluating whether the bank they are examining is being neither unfair nor deceptive when providing services to their consumers, but these examiners have been mandated with protecting all consumers.

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 Taking A Look At 3D Toon Porn
XBIZ World discusses the current and future state of 3D adult entertainment, with Loki, 'The Godfather of 3D Toon Porn' and owner of LokiCash.com

 TrafficForce Makes Grand Entry
Last September, PIMPROLL unveiled its new network of sites and traffic tools, TrafficForce, and in its first month of existence scored more than 900 million impressions. Now, only a couple of months later, that number has jumped to nearly 2 billion.

 MojoHost: Emcee of Web Hosting
When Brad Mitchell and his friend Corey Baldwin took the first baby steps on a journey that would become MojoHost, one of the top web hosting companies in adult, it was still the 20th century. Founded in 1999 and then refocused as a hosting company in 2002, MojoHost has come a long way from its humble beginnings on Mitchell's PC in his own home, where his customers paid him for server rental and bandwidth. One day Baldwin noticed that Mitchell had space for extra servers and suggested they start selling hosting, which he would manage. From there, MojoHost has grown into a powerful firm with offices in Michigan and Florida, serving more than 1,100 clients with more than 100,000 website domains. Today, the friends are still partners, Mitchell the CEO and Baldwin the CTO (Chief Technology Officer) of Mojo- Host.

 Blogger Spotlight: Incidental Storyteller
The Internet is vastly known as a hub for interpersonal relationships. Consumers 'friend' and 'follow' strangers to stay updated and knowledgeable on everything that interests or concerns them, from hobbies and entertainment to health and wellness to shopping advice. For potential sex toy shoppers, bloggers can provide that discreet comfort, knowledge and advice to open up the doors to consumption.

 WIA Profile: Vivian Paguio
Each month, in conjunction with adult media company XBIZ, a new WIA member is profiled in the pages of XBIZ World and XBIZ Premiere magazines to highlight her career accomplishments, dedication to her trade and outstanding contribution to the adult community. Women like Vivian Paguio, PR and Social Media Manager, Gamma Entertainment.

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